In 1997, during the Asian financial crisis, Pyo Jong-rok (Yoo Hai-jin), CFO of Gukbo Group, a renowned soju company, faces financial turmoil. Choi In-beom (Lee Je-hoon), an ambitious employee from global investment firm Solqueen, approaches Gukbo with plans for acquisition, leading to a corporate battle between the two men. Their contrasting motivations and evolving relationship are played out against the backdrop of South Korea's national liquor brand, Jinro, on the brink of bankruptcy.
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