Jim Moran

Biography

James Sterling Moran was a publicist and actor born in Woodstock, Virginia in 1908. He gained notoriety for his attention-grabbing publicity stunts, including selling a refrigerator to an Eskimo on behalf of General Electric in Alaska. In 1989, Time ranked him as the "supreme master of the publicity stunt," cementing his reputation as a pioneer in marketing and public relations. Moran passed away in 1999 at age 91.